The Indie Beauty Expo successfully debuted in Los Angeles at the Shrine Auditorium and Expo Hall May 4-5. The two-day event showcased over 105 indie beauty brands including but not limited to: Joanna Vargas Skincare, The BrowGal by Tonya Crooks, SkinOwl, Pacifica, top Crème Collective brands (tenoverten, Vapour, worker B, etc.) and as seen on Shark Tank/Mark Cuban’s invested brand, Simple Sugars.
There were over 40 speakers and panelist, bringing guests exciting presentations, demos and Q&As from top executives from EVINE Live, Detox Market and ICMAD and influential beauty experts such as Sophie Uliano, Jessica Richards, Jeannie Jarnot, Antonia Burrell and more.
The event was filled with fun activations from the @UptonGreyFloral photo wall to Thistle & Seed flower crowns and brow touch-ups from The BrowGal’s lead artists.
In addition, digital retailer, EVINE Live partnered with iBE in sponsoring the exhibitor cocktail reception at the iconic, Biltmore Hotel, greeting vendors from across the country and lending personal tips on what retailers look for in an indie beauty brand.
Form more information, visit www.indiebeautyexpo.com.
PHOTO CREDIT: INDIE BEAUTY EXPO