For product manufacturers and marketers offering healthy and natural products, and for retailers looking to better understand this high growth set of categories, the Healthy & Natural Show to be held at Chicago’s Navy Pier will debut May 2016.
This trade event will cover food, beverage, dietary supplements, personal care, pet and household products designed for the growing segment of the population demanding cleaner, healthier products.
The education offered will provide a comprehensive overview of the specialized sensibilities of this market, as well as regulatory considerations and quality imperatives.
“We’re extremely excited to launch this event in Chicago and the Midwest. Many know Chicago for food innovation and distribution; we intend to make it the showcase for healthy products across many consumer categories for the United States and across the Americas,” said Len Monheit, general manager of North America for veteran event organizers William Reed Business Media. “We invite all retailers to enhance their focus on healthier product options in order to reengage with increasingly aware consumers. We invite healthy brands to showcase their innovative offerings made with clean ingredients, often addressing specialized needs and preferences that forward-thinking families increasingly prefer.”
The value of U.S. retail sales of natural and organic products is approaching $110 billion. Combining that with the $36 billion dietary supplements sector, and other healthy product categories, the Healthy & Natural Show has a total addressable market of approximately $200 billion in the United States alone.
“The success and industry engagement of [newsletters] FoodNavigator-USA and NutraIngredients-USA has placed us at the epicenter of the dynamic healthy products environment in the United States. We see need, opportunity and a unique ability to extend our community-building efforts with this Chicago event,” noted CEO Charles Reed. “At William Reed we are very focused on helping our customers achieve success in their business, and this show will be a major part of that. We are excited to be working with the industry on this new project."
The inaugural Healthy & Natural Show has been scheduled for May 6-7, 2016, with education May 5.
The event is additionally supported by BakeryAndSnacks.com, BeverageDaily.com, ConfectioneryNews.com and DairyReporter.com.
[Getty Images/Linda Matlow]