ipsy now offers ipsy Open Studios—a new beauty concept that champions the creator.
ipsy Open Studios is a platform for beauty creators to build their careers, offering support in multiple high-value ways—from first-rate studio space, and production and editing equipment, to one-on-one mentoring from ipsy founder Michelle Phan herself—with no strings attached. Operating without fees or exclusivities to creators who sign up, ipsy Open Studios is marketed as a practical, viable alternative in the market, giving storytellers the freedom and flexibility to continue creating, sharing and inspiring.
“Much of ipsy’s growth and success can be attributed to our amazing content and the talented creators we’ve partnered with,” said Phan. “Just a few years ago I was an aspiring artist myself; so I know first-hand the challenges facing beauty content creators today. Through ipsy Open Studios, we hope to empower the next generation of storytellers with more resources, tools and relationships.”
ipsy Open Studios provides the tools and services that beauty creators require: production resources, mentoring, tools, content, a free ipsy Glam Bag subscription and events.
[Image courtesy of ipsyos.com]